The RSLM Graphic Design
- Corteiz RSLM features "REGNESURLEMONDE" in a continuous string across the chest with creative letter styling
- Certain letters use unconventional orientations—the "S" appears flipped, the "E" is stylized, creating visual rhythm
- The text measures approximately 10-11 inches wide, positioned centrally on the chest
- Available in two classic colorways: white tee with black text, and black tee with white text
- The typography creates a puzzle-like quality where the phrase reveals itself through closer inspection
Understanding the Message
- "RSLM" stands for "Règles Sur Le Monde," which translates from French to "Rules The World"
- This phrase has become one of Corteiz's signature slogans alongside "Rules The World" in English
- The French phrasing connects to Corteiz founder Clint's multicultural background and London's diverse influences
- The stylized lettering forces viewers to slow down and decode the message, creating engagement with the design
- This cryptic approach to branding aligns with Corteiz's anti-mainstream positioning
Fabric and Construction Quality
- Heavyweight cotton around 220-240gsm provides substantial feel that holds its shape
- Pre-shrunk fabric minimizes size changes after the first wash
- The Corteiz RSLM uses screen printing for the text graphic, creating slight texture on the surface
- Ribbed crew neck collar maintains structure without stretching out
- Reinforced shoulder seams prevent stress point failures during regular wear
- Double-stitched hems at sleeves and bottom add durability
Fit Characteristics
- Classic streetwear fit—relaxed through the body without being oversized or boxy
- Sleeve length hits at mid-bicep, typical for modern tees
- Body length falls around mid-hip, covering the belt line comfortably
- Shoulder seams sit at natural shoulder point rather than dropping down the arm
- Size L measures approximately 22 inches across the chest when laid flat
- For reference: someone 5'11" and 175 lbs typically wears size L for a comfortable, true-to-size fit
Styling the Typography Tee
- The Corteiz RSLM Tee works as a standalone statement piece or layered under open shirts and jackets
- White version offers more versatility for pairing with colored bottoms like navy, olive, or burgundy
- Black version creates easy monochrome looks with black or dark grey pants
- The simple graphic means it pairs well with patterned or textured bottoms without visual conflict
- Works with most sneaker colors—the minimal design doesn't compete with bold footwear
- Can be tucked in partially for a styled look or worn untucked for classic casual vibes
Care Instructions
- Turn inside out before washing to protect the graphic from friction and fading
- Wash in cold water on gentle cycle to maintain both fabric integrity and print quality
- Hang dry or tumble dry on low heat to prevent shrinkage
- Avoid ironing directly on the text graphic—if needed, iron inside out
- The heavyweight cotton holds up well through regular washing while maintaining softness
- Proper care keeps the graphic sharp and prevents cracking over time
The Typography Trend in Streetwear
The Corteiz RSLM represents a broader shift in streetwear toward text-based graphics that require a second look. Rather than relying on bold images or obvious logos, this design uses typography as art—playing with letter forms, orientations, and spacing to create visual interest. It's a more subtle approach to branding that appeals to those who appreciate design details over loud graphics. The cryptic nature of the stylized text creates an insider feel, where understanding the message signals membership in the Corteiz community.
